January 25, 2024

Learn new ways to identify, define, and communicate your core values so you have a rooted foundation to connect to every decision you make.

In partnership with Creatives Roundtable, this masterclass will guide you through the benefits of rooting your brand in core values aligned with you, your mission, and your purpose. Learn new ways to identify, define, and communicate your core values so you have a rooted foundation to connect to every decision you make. By the end of this class, you will have the tools to use your core values to cultivate brave, inclusive, and welcoming spaces for all humans with aligned values.

Learn about:

  • Clarifying core values on a deeper level
  • Using core values to make aligned decisions
  • Communicate commitments to your community through core values

 

You will receive a digital Core Values Guide to support creating clear, connected messaging through core values.

ABOUT Crystal Whiteaker

BRA, Member Crystal Whiteaker (pronouns: she/her) is the Founder and CEO of Crystal Lily Creative, and Author of Brave Leadership is a Choice: An Inclusive Guide to Creating Belonging. Crystal is a photographer by trade and an Inclusive Branding and Leadership Development Consultant who helps mission-driven brands and leaders create human-focused messaging and environments rooted in core values. Crystal brings over 15 years of creative, relational, process-driven experience across multiple industries. She is a self-described “corporate-trained, creative hippie” who puts a strong focus on core values to help people connect, communicate, and lead with belonging in mind. Crystal cares deeply about diversity, equity, inclusion, and belonging and is an advocate for leaders and organizations that provide resources and support for healing. Beyond her work, Crystal enjoys spending time at the beach, connecting with people, and exploring new places.

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